Google Plus Pages is very similar to Google Plus Profile. It is basically also similar to Facebook Fan Pages, that give the user the opportunity to claim a profile on social networks so that they can interact and engage with their customers and fans. Google Plus Pages interact similar to Google Plus Profile, users can add people to the circle, edit their profiles, share things, comments and photos on Google Plus.Google Plus Pages provides business, products, brands, and organization with an online identity. This page can be made to one of five categories: Product or Brand; Company, Institution or Organization; Local Business or region; Arts, Entertainment or Sports; and Others. This allows any business (big or small) an opportunity to use the profile services, such as: communicate and interact with consumers on Google Plus.
Google also released a new way to search for a business profile from Google Plus on the main Google search page, and it's called Direct Connect. Only by putting a "+" before the business name you want to find in the search box, then you will be brought to the page (if page exists). Linking your pages and your blog is useful because it helps you in touch with friends, fans, and your customers. Indirectly this will help Google determine the keyword relevancy of your blog with search results on Google Search.
To link your Google Plus Pages with your blog, add your Google Plus Pages badge to your blog. To add a badge, please grab the snippet code at:
https://developers.google.com/+/plugins/badge/config
Paste the code you get into your blog's HTML template, and your blog automatically connected to your page.
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